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Last Updated: Tuesday, 1 May 2007, 08:37 GMT 09:37 UK
Yahoo web ads deal with Comcast
Yahoo home page
Yahoo has made a series of deals as it competes with Google
Yahoo has reached a deal to run the display and video advertising which appears on the website of US cable television giant Comcast.

The deal is the latest in a series by Yahoo, which is expanding from its core search and pay-per-click advertising to compete better with Google.

Other recent moves have included deals with Viacom and NBC Universal.

Yahoo has also spent $680m (340m) buying out the remaining 80% of online advertising exchange Right Media.

Yahoo bought an initial 20% of Right Media in October for $40m.

Right Media is an online exchange that tries to create a more transparent advertising market by making it easier for web publishers to show what they have to offer to online advertisers.


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