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Last Updated: Thursday, 30 December 2004, 08:35 GMT
KFC owner puts exercise on menu
Gym
People can shape up by visiting their local fast-food outlet
One of America's largest fast-food chains is offering its customers a helping hand in fulfilling their New Year's resolutions.

Devotees of Pizza Hut, Taco Bell and Kentucky Fried Chicken are to be offered free gym membership in January.

Parent company Yum Brands says anyone visiting these outlets next month will get a four week health club membership.

Fast-food operators have been under pressure to repel the charge that they are feeding an obesity epidemic.

They have responded by offering a wider choice of options for the health-conscious.

McDonald's has enjoyed success with a range of salads while KFC has been supplying less fatty, roasted chicken.

Many fast-food companies have seen their profits ground down in recent years as more people have turned to less fatty more protein rich diets.

Yum operates 18,000 restaurants in the United States.

Its customers will be able to choose from 400 health clubs run by Bally Total Fitness.


SEE ALSO:
Yum Brands disappoints investors
09 Oct 02 |  Business


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