As more and more UK firms outsource jobs to India, a company has been formed specifically to help businesses do just that.
The Indian outsourcing market is enjoying phenomenal growth
India Outsourcing Services (ISA) - set up by London investment group Blue Star Capital - plans to float on the Alternative Investment Market (AIM).
ISA has yet to start operations, but aims to establish Indian call centres, help desks and customer service teams.
It hopes to raise £500,000 ($924,472) through the placing, set for December.
ISA chief executive Amit Pau said the Indian outsourcing market was still in its "embryonic" stage, and by 2008 was expected to be worth £4.6bn, nearly four times its value in 2002.
Just last week UK bank Lloyds TSB said it was increasing the number of its Indian staff by 1,000 to 2,500.