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Thursday, April 15, 1999 Published at 10:04 GMT 11:04 UK


Business: The Company File

Apple bites back

Another distinctive Apple design,an iMac mouse

The computer giant Apple has reported a second quarter profit of 84 cents a share.

This reflects the sustained strong sales of its iMac personal computer. Revenues rose 9% to $1.53bn.


[ image: Steve Jobs: Back in business at Apple]
Steve Jobs: Back in business at Apple
The Californian-based company recorded an operating profit of $93m, or 60 cents a share, on $1.5bn in revenue.

Analysts expected Apple to achieve a profit of 57 cents a share.

This operating performance beat its results from a year ago when it reported a profit of $55m, or 38 cents a share, on $1.4bn in revenue.

Apple's second-quarter revenue slipped from the $1.7bn it reported in the previous quarter, when holiday demand boosted sales.

Rich harvest

Since the return of Steve Jobs, as interim chief executive officer, the company's fortunes have picked up considerably.

Under Jobs leadership, the company focused its business on four areas and launched the hugely popular iMac computer last August.

"Demand for iMac exceeded our most optimistic forecasts," Mr Jobs said.

Apple shares climbed 1-1/8 to close at 35-3/4 on the Nasdaq stock market.





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The Company File Contents

In this section

Microsoft trial mediator welcomed

Vodafone takeover battle heats up

Christmas turkey strike vote

NatWest bid timetable frozen

France faces EU action over electricity

Pace enters US cable heartland

Mannesmann fights back

Storehouse splits up Mothercare and Bhs

The rapid rise of Vodafone

The hidden shopping bills

Europe's top net stock

Safeway faces cash demand probe

Mitchell intervenes to help shipyard

New factory creates 500 jobs

Drugs company announces 300 jobs

BT speeds internet access

ICL creates 1,000 UK jobs

National Power splits in two

NTT to slash workforce

Scoot links up with Vivendi

New freedom for Post Office

Insolvent firms to get breathing space

Airtours profits jump 12%

Freeserve shares surge

LVMH buys UK auction house

Rover - a car firm's troubles