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Tuesday, March 9, 1999 Published at 07:59 GMT


Business: The Company File

Airline passengers Go against BA

Satisfied passengers give the go-ahead for BA's discount airline

British Airways (BA) is ranked the lowest of all UK carriers in a new survey of customer satisfaction.

And its discount subsidiary, Go Airlines, has come out on top with BA's main local rival Virgin coming second, according to the study by the Consumers' Association (CA).

The survey was based on responses from 20,000 airline travellers who were asked which airline they would recommend to a friend.

Charter flights disappoint

Other 'no-frills' airlines Ryanair and easyJet also rated well with travellers while charter carriers figured poorly. While 46% of passengers on a scheduled service would definitely recommend it only 27% on charter flights would, the survey found.

Airlines were also asked about check-in staff, leg room, seat comfort, entertainment, catering cleanliness, cabin crew and value-for-money.

Entertaining Virgin

Richard Branson's Virgin, Singapore Airlines and Emirates were the best for in-flight entertainment, with Emirates the best for leg room. The worst rated airline overall was Cuba's Cubana Airlines with almost one in two passengers surveyed saying they would not recommend it.

"There really is a tremendous difference in the standards provided by the airlines," said the CA's Holiday Which? magazine editor Patricia Yates.



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The Company File Contents

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