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Last Updated: Friday, 13 July 2007, 04:21 GMT 05:21 UK
Los Angeles catches Beckham fever
By Peter Bowes
BBC News, Los Angeles

David and Victoria Beckham arriving in LA
Beckham will make his debut playing against Chelsea

David Beckham has touched down in California to start his new job as a player for the Los Angeles Galaxy.

The former England football captain arrived in the US with his wife Victoria, greeted by screaming fans.

After a night's sleep, Beckham is due to appear at a news conference of the LA Galaxy, where he will be introduced to the world as their new star player.

In a scene that resembled a Hollywood premiere, the Beckhams were welcomed by an army of TV crews and photographers.

The football star walked with a big smile on his face through the airport.

Beckham brand

Barricades had to be set up to keep the crowd under control. Club officials are well aware that they have hired more than just another midfielder.

HAVE YOUR SAY
If Pele couldn't force the US to embrace soccer, I doubt an over-the-hill David Beckham can
Steve, New York

They are hoping the England star will bring the Beckham brand to Los Angeles and much needed publicity for a sport that few Americans take seriously.

The last few days have seen a huge amount of hype in anticipation of the Beckham's arrival.

Hollywood has a new double act - Victoria, still well known here as Posh Spice, will be seen in a special TV documentary next week all about her journey to America.


SEE ALSO
Beckham to be unveiled by Galaxy
13 Jul 07 |  Football

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