Beijing's Bird's Nest stadium - the focal point of the 2008 Summer Olympics - has been transformed into a snow-theme park in hopes of drawing visitors - and their cash - to the venue. (Pictures by the BBC's Yuli Yang.)
Tons of artificial snow have been brought inside the stadium and around it, to the delight of residents of the Chinese capital and tourists.
A belt on the side of the specially-constructed ski and snowboard slopes carries visitors up.
A snow slope for rubber ring slides has proven to be an instant hit - especially with children.
"I like it here because there is so much snow to play with," says Duan Yueting, aged 10.
Not so good at skiing? Why not challenge your friends to a game of the giant table football on snow?
Or take a picture in front of a giant Santa Claus snow sculpture?
Despite the 180 Yuan entrance fee (£16.50 or $26), officials hope that the snowy playground will be financially successful.
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